О Adpassage inc.

О компании

AdPassage helps companies deeply classify their video assets, with a focus on the "aboutness" of the content. The company leverages a 5,000 node subject matter taxonomy as well as various facets for people, organizations, places and products among others, to do this. AdPassage is concentrating on three uses for their taxonomy: 1. as a foundation for ad targeting (contextual, interest-based & behavioral) 2. for content syndication services (both for packaging content to syndicate out to partners AND for mapping classifications between syndication partners) 3. channel/playlist generation & management in support of web site organization and navigation, as well as SEO